Monday, April 18, 2011

CABLE RATINGS: Solid Ratings For 'Sam Axe', 'Limonade Mouth', 'Storage Wars', More (Deadline Hollywood)

On a very competitive night, with NBA playoffs and baseball luring male
viewers, the premiere of USA Network's_ Burn Notice_ movie prequel, _Burn
Notice: The Fall of Sam Axe_, did OK, drawing 3.6 million viewers, 1.4 million
of them in the adults 18-49 demographic. Also last night, A&E's unscripted
series _Storage Wars_ hit a series high with an audience of 3.8 million, 1.9
of them in the 18-49 demo. Meanwhile, AMC's drama _The Killing_ had a strong
Week 3 showing with 2.5 million viewers, down only 2% from last week, and 1.1
million viewers in the 18-49 demographic, up a big 19% from last week and a
rare double-digit week-to-week increase for a heavily serialized drama.
Reliable ratings for the premiere of HBO's _Game of Thrones_ will be available
tomorrow. On Friday, Disney Channel's movie _Lemonade Mouth_ became the most
watched cable movie of the year with 5.7 million viewers. Also on Friday,
History's _American Restoration_ was off to a strong start with 3.3 million
viewers, 1.5 million of them in the 18-49 demo.


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